Background of Implementation
K.R.S. Corporation develops storage and transportation businesses specialized in "food," which is essential for daily life, and operates a joint delivery system that consolidates products from multiple customers (clients) as one of its core businesses.
The joint delivery system holds various data on clients, collection points, and delivery destinations; however, due to inconsistent notation and input errors, the data was scattered and could not be integrated. The company faced challenges in that manual data maintenance imposed a heavy operational burden, preventing them from transitioning to a phase where they could effectively utilize the data.
Therefore, they implemented the customer data integration solution "uSonar," which enables the automatic maintenance and centralization of various data.
Benefits of Implementing the Customer Data Integration Solution "uSonar"
① Reduced the operational burden of data maintenance and achieved centralized management by using the 11-digit LBC code, assigned to each business location nationwide, as a key.
② Achieved efficient sales strategies by leveraging existing customer relationships through an accurate understanding of transaction history within customer corporate groups.
③ Visualized companies with multiple contract types under one entity, allowing for attentive follow-up and improved customer satisfaction.
④ Enabled data optimization based on information at the individual company and corporate group levels.
[Overview Diagram]

Overview of K.R.S. Corporation
| Company Name |
K.R.S. Corporation |
| Location |
3-50-1 Chofugaoka, Chofu-shi, Tokyo |
| Representative |
Hideaki Nishio, President and CEO |
| Established |
February 1, 1966 |
| Capital |
4.06311 Billion Yen |
| Business Description |
Warehousing, Consigned Freight Forwarding, Transportation Agency, etc. |
| URL |
https://www.krs.co.jp/ |
*Company names and product names mentioned are trademarks or registered trademarks of their respective companies.