K.R.S. Corporation specializes in the storage, transportation, and delivery of food products, which are essential to daily life. One of its core business operations is a joint delivery system that consolidates products from multiple clients (customers).
While the joint delivery system maintains various data points for customers, collection points, and delivery destinations, the company faced challenges with scattered data due to inconsistent notation and input errors, which prevented effective integration. The manual data maintenance process imposed a significant operational burden, hindering the company's ability to transition to a phase of active data utilization.

To address this, the company implemented uSonar, a customer data integration solution capable of automating the maintenance and unification of various data sets.

Benefits of Implementing the Customer Data Integration Solution uSonar

1. Reduced the operational burden of data maintenance and achieved centralized management by using the 11-digit LBC code, assigned to each business location nationwide, as a key.
2. Achieved efficient sales strategies by leveraging existing customer relationships through a precise understanding of transaction history within customer corporate groups.
3. Visualized companies with multiple contract types under a single entity, enabling proactive support and improving customer satisfaction.
4. Enabled data optimization based on information at the individual company and corporate group levels.

[Overview Diagram]

Company Overview of K.R.S. Corporation

Company Name	K.R.S. Corporation
Headquarters	3-50-1 Chofugaoka, Chofu-shi, Tokyo
Representative	Hideaki Nishio, President and Representative Director
Established	February 1, 1966
Capital	4.06311 Billion JPY
Business Description	Warehousing, Consigned Freight Forwarding, Freight Agency Services, etc.
URL	https://www.krs.co.jp/

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