Privacy Policy

uSonar Co., Ltd. provides marketing support services based on the provision of personal information and the maintenance of client-owned data.
In the course of these business activities, uSonar considers the appropriate collection and use of personal information, as well as the correct handling of personal information entrusted to us by our clients, to be an important responsibility.
uSonar strives to keep personal information accurate and up-to-date, works to prevent unauthorized access, loss, destruction, falsification, and leakage of personal information, and ensures compliance with laws, regulations, and various guidelines throughout the company.

* For information regarding the strengthening of our personal information protection system in compliance with GDPR, please check here.

Definition of Personal Information

At uSonar, personal information refers to information about a living individual that can identify a specific person by name, date of birth, or other descriptions contained in the information (including information that cannot identify a specific person on its own, but can be easily cross-referenced with other information to identify a specific person).

Handling of Personal Information

1. uSonar ensures that the management supervisor (Personal Information Protection Office) of the department handling personal information maintains appropriate management practices.
2. uSonar handles personal information only within the scope of tasks entrusted by our clients. In such cases, uSonar will propose appropriate measures for the protection of personal information to the client.
3. uSonar provides personal information to third parties only within the scope of the intended use, and only after entering into an agreement with the recipient that prohibits the re-provision of such information.
4. uSonar may entrust the handling of personal information to third parties. In such cases, uSonar will exercise necessary and appropriate supervision over the entrusted party in accordance with the Act on the Protection of Personal Information (the "Personal Information Protection Act").
5. uSonar manages personal information safely and accurately, and strives to prevent unauthorized access, loss, destruction, leakage, or falsification of personal information.
6. uSonar complies with the Personal Information Protection Act, related regulations, and various guidelines published by the Personal Information Protection Commission.
7. uSonar has established an internal compliance program for the protection of personal information, ensures that all officers and employees adhere to it, and periodically reviews and improves this program.
8. We do not collect or handle the following particularly sensitive personal information:
   

   • Special Care-Required Personal Information

   • Sensitive Information

   However, this excludes information that has been made public by the individual, government agencies, or media organizations, or information obtained through visual observation or photography that is externally apparent.

   • Information That May Have Been Obtained Illegally

   • Other Information That Is Illegal in Nature

1. Purpose of Use

uSonar acquires personal information appropriately in the course of developing various businesses in accordance with the basic policy mentioned above. uSonar will not handle personal information beyond the scope necessary to achieve the purposes of use specified below. The purposes of use for personal information acquired by uSonar are as follows.

Personal Information Acquired and Purposes of Use

Items of Personal Information Used

*The Marketing Support Business refers to direct communication such as telemarketing, direct mail, and chat.

2. Provision of Personal Information to Third Parties

uSonar may provide personal data to client companies and organizations within the scope of the purpose of use. We have completed the notification of third-party provision via opt-out to the Personal Information Protection Commission regarding the purpose of use of the provided personal information, the recipients of the information, and the items of data provided to third parties.
(Notification Date: October 30, 2021, Notification Number: 2022-100210)

Furthermore, uSonar provides personal information on the condition that the recipient complies with uSonar's code of ethics, laws, and guidelines. Additionally, if an individual wishes to stop the provision of personal information that identifies them to third parties, we will cease such third-party provision at any time.

* "Personal Data" refers to personal information that constitutes the personal information databases, etc., held by uSonar.

Methods of Acquisition

Acquisition from public information (publications, websites, maps, commercial/corporate/real estate registries) and direct interviews or applications from the individual (including distribution of survey forms to obtain consent for third-party provision, applications via websites, and inquiries via telephone and email).
Collected personal information is acquired through appropriate methods after verifying the circumstances of acquisition.

Purpose of Use, Personal Information Items, and Provision Methods for Third-Party Provision

* Potential scores (symbolized versions of the attribute information mentioned in the previous section) may also be provided.

* Corporate sales activities refer to direct communication methods such as telemarketing, direct mail, and chat.

* Corporations include sole proprietorships.

3. Requests for Disclosure, Correction, and Suspension of Use of Retained Personal Data

1. In accordance with the Act on the Protection of Personal Information, if uSonar receives any of the following requests (a. through d.) from an individual regarding their own retained personal data, uSonar will take the necessary actions in compliance with legal provisions.

   a. Notification of the purpose of use of retained personal data

   b. Disclosure of Retained Personal Data

   c. Correction, Addition, or Deletion of Retained Personal Data

   d. Suspension of Use of Retained Personal Data

   Please note that in the following cases, we may decline a request for disclosure in accordance with applicable laws and regulations.

   • Cases where there is a risk of harming the life, body, property, or other rights and interests of the individual or a third party
   • Cases where there is a risk of causing significant hindrance to the proper execution of uSonar's business operations
   • Cases where it would violate other laws and regulations

2. Requests for disclosure, correction, or suspension of use of retained personal data will be accepted via postal mail or fax, unless a separate special procedure is specified. Please fill out the required information in the Request Form for Handling of Personal Information and send it to the Personal Information Protection Office listed below. For disclosure requests, please also review the details provided in section a. of '3. Methods for Verifying the Identity of the Individual or Representative for Various Requests Regarding Retained Personal Data' below.

   Request Form for Handling of Personal Information

3. Methods for Verifying the Identity of the Individual or Representative for Various Requests Regarding Retained Personal Data
   a. To prevent the leakage of personal information to third parties impersonating the individual, please submit a total of two documents, (i) and (ii) below, for requests regarding the disclosure of retained personal data. If these documents are not provided, we will send our response via restricted delivery mail (honnin-gentei-uketori-yubin) to ensure it is received only by the individual.

   (A) One of the following (copy):
   A copy of an official document issued by a public institution, such as a driver's license, passport, health insurance card, or pension handbook (limited to valid documents or those currently in effect that state the address, name, and date of birth).

   (B) A copy of the original certificate of residence (limited to documents issued within the last three months that do not include the Individual Number).

   b. For requests other than the disclosure of retained personal information mentioned in 'a' above, such as requests for correction or suspension of use, we will verify your identity by contacting your home or through other methods to prevent unauthorized tampering or similar actions by third parties impersonating you.

4. Procedures for Requests for Disclosure, etc., by an Agent
   If you appoint an agent to make a request for the disclosure, correction, or suspension of use of retained personal information, please send the documents listed below. If these documents are not provided, we will send our response via restricted delivery mail (honnin gentei uketori yubin) to the individual.

   • One power of attorney from the individual to the agent.
   • One certificate of registered seal of the individual (issued within the last three months, with the seal affixed to the power of attorney).

Direct Mail Receipt Suspension Registration Service (Automatic MPS)

uSonar voluntarily operates the Direct Mail Receipt Suspension Registration Service (Automatic MPS) as a concrete method for the deletion and suspension of use of personal information. By utilizing these systems and frameworks, including DISH(R) and LACS(R), data subjects retain the right to opt out regarding the use of their personal information.

What Is the Direct Mail Receipt Suspension Registration Service (Automatic MPS)?

This service allows consumers to automatically opt out of receiving direct mail by calling the toll-free number printed on the envelope and entering the number located below the address label, which removes their data from future mailings.

Personal Information Protection Office

This department centrally manages the creation of operational workflows and manuals regarding personal information, the management and verification of internal and external data, the establishment and implementation of regulations, and the investigation and response to inquiries. In the event of a request for disclosure, correction, or suspension of use of personal information, we will promptly investigate the facts and consult with you regarding the disclosure, correction, suspension of use, or cessation of information provision (opt-out procedures, etc.).

Personal Information Protection Office:
Tokyo Opera City 15F, 3-20-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo, 03-6361-0753 (10:00 AM – 6:00 PM, excluding weekends, national holidays, year-end and New Year holidays, and uSonar corporate holidays)

About the Chief Privacy Officer (CPO)

We have appointed Fujio Okita, Director and CIO, as the Chief Privacy Officer (CPO).

Matters Concerning Safety Management Measures

Information Security Policy

Security Policy
uSonar has established a highly advanced security system to protect our vast database.