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How to Utilize uSonar: SFA/MA Optimization Edition

How to Use

SFA/MA Activation

Eliminate duplicate and incomplete data in sales support tools such as SFA and MA to
Build a Strategic Data Utilization Environment

Challenges Solved by uSonar

  • 1.Low Data Accuracy

    SFA/MA duplicate and incomplete data are increasing daily, making maintenance time-consuming

  • 2.Lack of Information to Determine Priorities

    Company information is incomplete, making it impossible to determine priorities

  • 3.Lack of Corporate Segmentation

    Unable to perform corporate targeting based on the entire market

Overcome Challenges by Implementing uSonar

ChallengeLow Data Accuracy

Improvement of
Operational Efficiency through SFA/MA data maintenance automation

  • Prevent duplicate and incomplete data from the point of registration to achieve ABM in SFA/MA
  • Maintain data freshness by automating updates for company name changes, relocations, and more after registration
  • Improve SFA Usability from Corporate Search and Registration to Information Verification
Improving Operational Efficiency Through Automated SFA/MA Data Maintenance

ChallengeLack of Information to Determine Priorities

Execution of Precise Actions Based on Corporate Information

  • Verify Information Ranging from Industry and Scale to News and Transactional Safety
  • Facilitate Searches for Registered Companies and Visualize Group Affiliations
  • Visualize Connections for Each Company, Including Purchases and Procurement Across Other Departments
Executing Precise Actions Based on Corporate Information

ChallengeLack of Corporate Segmentation

Understand Target Companies and Markets to
Achieve Strategic Sales

  • Access Information on All Domestic Companies in Addition to Registered Entities to Facilitate Strategic Planning
  • Extract Domestic Companies Within Segments Without Omissions and Register Them in CRM/SFA
  • Enrich External Files with Corporate Data and Register Them in Bulk to Your SFA
Gaining Market Insights and Target Company Intelligence to Enable Strategic Sales

Services Provided by uSonar

SFA/MA Data Maintenance

Automatically Maintain Data Through Integration with Systems Such as SFA and MA

Integrate with customer data stored in your existing tools to automatically update information such as relocations and company name changes. This prevents the accumulation of duplicate or incomplete data, ensuring that you can utilize well-maintained data at all times.

Automating Data Maintenance Through Integration with Systems Such as SFA/MA

Corporate Registration and Search

Significantly Enhanced Support for Data Registration in CRM/SFA and Advanced Search Capabilities

In addition to improving the accuracy of SFA registration data and enriching corporate information, we provide powerful data search functions that simplify the registration process itself. This allows you to build a framework that enables your team to focus on sales activities that leverage data.

Significantly Enhancing Data Entry Support and Search Functionality for CRM/SFA

Segmentation

Grasp the Entire Market by Integrating Comprehensive Domestic Corporate Information with Your CRM/SFA Registration Data

By using all domestic companies as the population, you can identify existing customers and companies with whom you have exchanged business cards that are registered in your SFA. You can easily pinpoint uncontacted companies in segments where you have a competitive advantage, enabling strategic sales activities.

Integrating Comprehensive Domestic Corporate Data with CRM/SFA Records to Gain a Full Market Overview

Testimonials from uSonar Users

  • You can extract broad groups of companies based on criteria such as region, industry, and revenue, and then refine your list using company rankings and story-based search features. Since you can also verify whether companies are already registered as leads or accounts in Salesforce, creating a whitelist is simple and efficient.
  • Previously, inconsistencies in customer names registered internally or transactions occurring through different sales channels hindered information sharing. By standardizing data within the SFA using uSonar s LBC code, we have achieved full visibility.
  • We can now visualize whether a company is already in active negotiations or if a lead has been created in the SFA, allowing us to immediately identify whether an opportunity is new or existing. Furthermore, we have eliminated the need to manually research and register information via websites, resulting in a reduction in operational hours.
  • Previously, duplicate customer information was left unaddressed, making it difficult to share linked data. With the introduction of uSonar, customer information has been integrated, enabling company-wide sharing of negotiations and activities.

uSonar services are highly rated and supported by our users.
View Reviews (ITreview Site) View Reviews (BOXIL Site)

mSonar is highly rated as a business card management application.
View Reviews (ITreview Site) View Reviews (BOXIL Site)

Frequently Asked Questions

Does the effort required to register data in Salesforce increase?

OPENCLOSE

You can obtain accurate corporate information even with aliases or partial information, which significantly reduces the manual data entry burden. Furthermore, even with ambiguous information, you can search for and identify data within Salesforce and verify various types of corporate information.

What kind of corporate information can I verify?

OPENCLOSE

In addition to basic information such as company size and industry, you can access a wide variety of information including news, web access status, transaction status, business card exchange history, corporate groups and offices, web-related services used, corporate characteristic tags (stories), similar companies, industry information, companies in the same building, nearest stations, and cautionary information.

What is the 'Cautionary' information available as one of the corporate data points?

OPENCLOSE

We flag the presence of negative information, such as whether a company has ties to antisocial forces or has been involved in incidents or scandals. This allows you to verify whether a company requires caution before initiating business transactions or negotiations.

How Can You Resolve Duplicate or Incomplete Data?

OPENCLOSE

The LBC corporate database integrated into uSonar covers domestic corporate entities at the establishment level. By using this as a dictionary, you can cleanse and consolidate corporate information with high precision.

If you have any other questions, please use our Instant Intent. Our AI is available 24/7 to answer your questions regarding our services and features.

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Understand How to Utilize uSonar Effectively
4 Selected SFA/MA Activation Case Studies

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With uSonar,
we can lead your company to solutions for its challenges!

Case Studies and Sample Reports
Available for Download

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List of Use Cases

PURPOSEUsage by Purpose

New Approach Lists

New Approach Lists

Group Strategy

Group Strategy

Digital
Marketing

Digital Marketing

Client Information Registration

Client Information Registration

Data Cleansing

Data Cleansing

Corporate Attribute Analysis

Corporate Attribute Analysis

SFA/MA Activation

SFA/MA Activation

Business Card Data Integration

Business Card Data Integration

Credit and Client Checks

Credit and Client Checks

DEPARTMENTUsage by Department

Sales Department

Sales Department

Inside Sales
Department

Inside Sales Department

Marketing and
Corporate Planning Department

Marketing and Corporate Planning Department

Information Systems Department

Information Systems Department

Administrative Department

Administrative Department

TOOLUsage by Tool

kintone

kintone

Salesforce

Salesforce

HubSpot

HubSpot

Dynamics 365

Dynamics 365

(uSonar)

Customer Data Integration Solution

Efficiently extract and visualize high-probability,
untapped target accounts.

  • 12.5 Million Corporate
    Data Records
  • Customer Data
    Maintenance and Cleansing
  • Integrate and Utilize Data in Collaboration with
    SFA/MA
uSonar
  • 12.5 Million Corporate
    Data Records
  • Continuous
    Cleansing
  • SFA/MA
    Integration

Clarification of Target Accounts

uSonar is utilized by various companies
across all industries and sectors.

  • Ministry of Economy, Trade and Industry.
  • Asahi
  • BIZ REACH
  • NITORI BUSINESS
  • FUSO
  • MIZUHO
  • PayPay
  • Ministry of Economy, Trade and Industry.
  • Asahi
  • BIZ REACH
  • NITORI BUSINESS
  • FUSO
  • MIZUHO
  • PayPay
  • Ministry of Economy, Trade and Industry.
  • Asahi
  • BIZ REACH
  • NITORI BUSINESS
  • FUSO
  • MIZUHO
  • PayPay
  • Ministry of Economy, Trade and Industry.
  • Asahi
  • BIZ REACH
  • NITORI BUSINESS
  • FUSO
  • MIZUHO
  • PayPay
  • RICOH
  • Bengo4.com, Inc.
  • Resona Bank, Limited
  • SAKURA internet
  • SATO
  • Sozon Information Systems Co., Ltd.
  • Suzuyo
  • RICOH
  • Bengo4.com, Inc.
  • Resona Bank, Limited
  • SAKURA internet
  • SATO
  • Sozon Information Systems Co., Ltd.
  • Suzuyo
  • RICOH
  • Bengo4.com, Inc.
  • Resona Bank, Limited
  • SAKURA internet
  • SATO
  • Sozon Information Systems Co., Ltd.
  • Suzuyo
  • RICOH
  • Bengo4.com, Inc.
  • Resona Bank, Limited
  • SAKURA internet
  • SATO
  • Sozon Information Systems Co., Ltd.
  • Suzuyo

With uSonar,
we will guide your company toward solving its challenges!

Case Studies and Sample Reports
Download

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Download Case Studies and Sample Reports

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