SoftBank Payment Service Corp. | Case Study

ServicesuSonar Product List
Use Cases Applications by Challenge and Purpose
- List of Use Cases
- Case Studies
Announcements News and Event Information
IR InformationShareholder and Investor Information
Company InformationCorporate Overview and History
Ask AIInformation Search

Meeting Sonar
Download Materials
Contact Us
For Urgent Inquiries, Please Call03-5388-7000Reception Hours: 10:00 - 17:00 (Closed on Weekends and Holidays)

Centralize Customer Information by Corporate Entity

SoftBank Payment Service Implements uSonar, a
Customer Data Integration Solution That Integrates with Salesforce Sales Cloud

SoftBank Payment Service Corp.

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President: Nami Fukutomi), which supports data-driven marketing, is pleased to announce that it has provided its customer data integration solution, uSonar, to SoftBank Payment Service Corp. (Headquarters: Minato-ku, Tokyo; President & CEO: Yasuyuki Imai; hereinafter "SoftBank Payment Service"). This solution integrates with "Sales Cloud" provided by Salesforce.com Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Chairman & CEO: Shinichi Koide; hereinafter "Salesforce.com").

Background of Implementation

SoftBank Payment Service introduced Salesforce's "Sales Cloud" to improve sales efficiency. However, because customer information registered in "Sales Cloud" originated from various channels—such as business card data, web inquiries, and sales management systems—the company faced challenges regarding data integration.

To address this, uSonar implemented the customer data integration solution "uSonar" at SoftBank Payment Service with the goal of centralizing customer information registered in "Sales Cloud" at the corporate level.

Benefits of Integration

1. Reduced operational burden by enabling the automatic integration of data from various channels at the corporate level within "Sales Cloud".
2. Improved sales efficiency by preventing internal sales conflicts through the use of unified corporate data.
3. Visualization of trends among existing client companies and identification of non-contacted companies by appending corporate attributes.
4. Instant digitization of business cards by utilizing the optional business card management application.
5. Ability to approach target companies immediately by integrating the Live Access API into "Sales Cloud," which allows for real-time tracking of companies visiting the website.

Through these integration benefits, sales representatives at SoftBank Payment Service are now able to accurately grasp the status of their sales activities, establishing an environment that realizes both quantitative and qualitative strengthening of sales operations.

Overview of SoftBank Payment Service

Company Name	SoftBank Payment Service Corp.
Location	Shiodome Sumitomo Building 25F, 1-9-2 Higashi-Shimbashi, Minato-ku, Tokyo 105-8025, Japan
Representative	President and CEO Yasuyuki Imai
Established	October 1, 2004
Capital	3.45 Billion JPY
Business Description	Payment Services, Collection Agency Services, Corporate Accounting Outsourcing, and Information and System Provision Services
URL	https://www.sbpayment.co.jp/

* All company names and product names mentioned are trademarks or registered trademarks of their respective companies.

Article Publication Date: October 18, 2016

Consult with uSonar

You may unsubscribe from information regarding our services and events at any time. Please review our Privacy Statement for details on our policies.

Other Case Studies

View All Case Studies

Request Information Download Materials
Get the Latest Updates Newsletter Registration
Feel Free to Contact Us Contact Us

For Urgent Inquiries, Please Call03-5388-7000Business Hours: 10:00 AM - 5:00 PM (Closed on Weekends and Holidays)

The Definitive Solution for Sales DX Through Data Utilization

Service Brochure

Understand uSonar in 5 Minutes

Download Brochure

SoftBank Payment Service Implements uSonar, a
Customer Data Integration Solution That Integrates with Salesforce Sales Cloud

Background of Implementation

Benefits of Integration

Overview of SoftBank Payment Service

Consult with uSonar

Other Case Studies

Panasonic Electric Works Implements uSonar to Achieve a Master of Masters for Customer Data
~High-Quality Customer Data Foundation Supporting Group-wide SFA Integration~

Sugino Machine Eliminates Siloed Sales with kintone and uSonar!
Building Site-Specific Customer Masters to Promote Cross-Selling into New Fields

Tokio Marine & Nichido Fire Insurance Implements uSonar for Insurance Agency Sales Support Systems
~Leveraging LBC for Machine Learning Data Analysis and Advanced Customer Proposals~

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
Initiating Business Model Transformation through kintone and uSonar Integration

freee Implements PLANSonar to Improve Salesforce Data Foundation Accuracy
~Achieving High-Precision Enrichment of SME Information and Advancing Data-Driven Marketing Strategies~

Konica Minolta Japan Implements PLANSonar and GuideSonar to Strengthen Marketing Strategies
~Covering Everything from Business Sites to SMEs, Including Intent Data Utilization~

Leverages Adopts uSonar for Sales DX in IT and Medical Healthcare Sectors: Reducing Data Maintenance Man-Hours by 95% and Building a Rapid Support System for Field Teams

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data
— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar
— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Tokio Marine & Nichido Fire Insurance Adopts uSonar for Insurance Agency Sales Support Systems
— Leveraging LBC for Machine Learning Data Analysis to Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
— Initiating Business Model Transformation Through kintone and uSonar Integration —

freee Adopts PLANSonar to Improve Salesforce Data Foundation Accuracy — Achieving High-Precision Enrichment of SME Information and Advancing Data-Driven Marketing Strategies —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies
— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Leverages Adopts uSonar for Sales DX in IT and Medical Healthcare Sectors: Reducing Data Maintenance Man-Hours by 95% and Building a Rapid Support System for Field Teams

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data
— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar
— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Mitsui Sumitomo Insurance Adopts uSonar for Insurance Agency Sales Support Systems
— Leveraging LBC to Support Machine Learning Data Analysis and Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
Initiating Business Model Transformation Through kintone and uSonar Integration

freee Adopts PLANSonar to Improve Salesforce Data Infrastructure Accuracy
— Achieving High-Precision Enrichment of SME Corporate Information and Advancing Data-Driven Marketing Strategies —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies
— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Leverages Adopts uSonar to Accelerate Sales DX in IT and Healthcare Sectors
— Reducing Data Maintenance Man-Hours by 95% and Establishing a Rapid Support System for Field Teams —

SoftBank Payment Service Implements uSonar, a Customer Data Integration Solution That Integrates with Salesforce Sales Cloud

Background of Implementation

Benefits of Integration

Overview of SoftBank Payment Service

Consult with uSonar

Other Case Studies

Panasonic Electric Works Implements uSonar to Achieve a Master of Masters for Customer Data~High-Quality Customer Data Foundation Supporting Group-wide SFA Integration~

Sugino Machine Eliminates Siloed Sales with kintone and uSonar!Building Site-Specific Customer Masters to Promote Cross-Selling into New Fields

Tokio Marine & Nichido Fire Insurance Implements uSonar for Insurance Agency Sales Support Systems~Leveraging LBC for Machine Learning Data Analysis and Advanced Customer Proposals~

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third AttemptInitiating Business Model Transformation through kintone and uSonar Integration

freee Implements PLANSonar to Improve Salesforce Data Foundation Accuracy~Achieving High-Precision Enrichment of SME Information and Advancing Data-Driven Marketing Strategies~

Konica Minolta Japan Implements PLANSonar and GuideSonar to Strengthen Marketing Strategies~Covering Everything from Business Sites to SMEs, Including Intent Data Utilization~

Leverages Adopts uSonar for Sales DX in IT and Medical Healthcare Sectors: Reducing Data Maintenance Man-Hours by 95% and Building a Rapid Support System for Field Teams

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Tokio Marine & Nichido Fire Insurance Adopts uSonar for Insurance Agency Sales Support Systems— Leveraging LBC for Machine Learning Data Analysis to Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt— Initiating Business Model Transformation Through kintone and uSonar Integration —

freee Adopts PLANSonar to Improve Salesforce Data Foundation Accuracy — Achieving High-Precision Enrichment of SME Information and Advancing Data-Driven Marketing Strategies —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Leverages Adopts uSonar for Sales DX in IT and Medical Healthcare Sectors: Reducing Data Maintenance Man-Hours by 95% and Building a Rapid Support System for Field Teams

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Mitsui Sumitomo Insurance Adopts uSonar for Insurance Agency Sales Support Systems— Leveraging LBC to Support Machine Learning Data Analysis and Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third AttemptInitiating Business Model Transformation Through kintone and uSonar Integration

freee Adopts PLANSonar to Improve Salesforce Data Infrastructure Accuracy— Achieving High-Precision Enrichment of SME Corporate Information and Advancing Data-Driven Marketing Strategies —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Leverages Adopts uSonar to Accelerate Sales DX in IT and Healthcare Sectors— Reducing Data Maintenance Man-Hours by 95% and Establishing a Rapid Support System for Field Teams —

SoftBank Payment Service Implements uSonar, a
Customer Data Integration Solution That Integrates with Salesforce Sales Cloud

Panasonic Electric Works Implements uSonar to Achieve a Master of Masters for Customer Data
~High-Quality Customer Data Foundation Supporting Group-wide SFA Integration~

Sugino Machine Eliminates Siloed Sales with kintone and uSonar!
Building Site-Specific Customer Masters to Promote Cross-Selling into New Fields

Tokio Marine & Nichido Fire Insurance Implements uSonar for Insurance Agency Sales Support Systems
~Leveraging LBC for Machine Learning Data Analysis and Advanced Customer Proposals~

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
Initiating Business Model Transformation through kintone and uSonar Integration

freee Implements PLANSonar to Improve Salesforce Data Foundation Accuracy
~Achieving High-Precision Enrichment of SME Information and Advancing Data-Driven Marketing Strategies~

Konica Minolta Japan Implements PLANSonar and GuideSonar to Strengthen Marketing Strategies
~Covering Everything from Business Sites to SMEs, Including Intent Data Utilization~

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data
— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar
— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Tokio Marine & Nichido Fire Insurance Adopts uSonar for Insurance Agency Sales Support Systems
— Leveraging LBC for Machine Learning Data Analysis to Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
— Initiating Business Model Transformation Through kintone and uSonar Integration —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies
— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Panasonic Electric Works Adopts uSonar as the Master of Masters for Customer Data
— Valued for Providing a High-Quality Customer Data Foundation Supporting Group-Wide SFA Integration —

Sugino Machine Breaks Down Siloed Sales with kintone and uSonar
— Building Site-Specific Customer Masters and Promoting Cross-Selling to Capture New Markets —

Mitsui Sumitomo Insurance Adopts uSonar for Insurance Agency Sales Support Systems
— Leveraging LBC to Support Machine Learning Data Analysis and Enhance Customer Proposals —

Food Wholesaler Kuze Achieves Sales DX and Customer Data Strategy Success on the Third Attempt
Initiating Business Model Transformation Through kintone and uSonar Integration

freee Adopts PLANSonar to Improve Salesforce Data Infrastructure Accuracy
— Achieving High-Precision Enrichment of SME Corporate Information and Advancing Data-Driven Marketing Strategies —

Konica Minolta Japan Adopts PLANSonar and GuideSonar to Strengthen Marketing Strategies
— Covering Everything from Business Sites to SMEs, Including Intent Data Utilization —

Leverages Adopts uSonar to Accelerate Sales DX in IT and Healthcare Sectors
— Reducing Data Maintenance Man-Hours by 95% and Establishing a Rapid Support System for Field Teams —