Blog

• ABM

What Is BGM, the Evolution of ABM?

• Corporate Registry

How to Obtain a Corporate Registry Copy Online: Introducing Convenient Viewing Services

• Corporate Registry

What Is a Corporate Registry Copy? Explaining Its Contents and How to Obtain It

• CRM/SFA/MA

Three Reasons Why Salesforce Fails to Take Root in B2B Sales: Tips for Effective Data Utilization

• ABM

Three Challenges to Solve for ABM Success: Introducing Data Utilization as the Key to Resolution

• ABM

What Corporate Information Should Be Acquired for ABM? Explaining Data Acquisition and Management Methods

• Data Utilization
• Customer Management & Analysis

What Is Customer Analysis? Explaining Concrete Methods for Data Utilization

• Digital Marketing

What Is the B2B Dual Loop for Visualizing Customer Trends?

• Digital Marketing
• Data Utilization

What Is DaaS (Data as a Service), the New Form of Corporate Data Utilization?

• Inside Sales

What Is the Difference Between Inside Sales and Telemarketing? Key Points for Inside Sales Operations Explained

• Inside Sales

What Is the Difference Between Inside Sales and Field Sales? Collaboration Between Departments Explained

• Inside Sales

Introducing MA Tools for Inside Sales: 6 Recommended Tools by Purpose

• Inside Sales

3 Key Points for Effective Collaboration Between Inside Sales and Marketing

• Inside Sales

KPI Items to Review and How to Set Them When Inside Sales Performance Stagnates

• Digital Marketing

What Is Buyer Enablement? A Thorough Explanation of an Approach That Benefits Both Companies and Customers

• Digital Marketing

What Is a Buyer Journey? Differences from Customer Journey, Benefits, and How to Create One Explained

• Market Analysis

Visualize TAM/SAM/SOM with Data-Driven PLANSonar

• Sales Strategy

Understand in 3 Minutes: What Is B2B Sales? The Two Essential Elements for Success and Differences from B2C Sales

• Sales Strategy

What Is Sales Enablement? Meaning, Background of Its Popularity, and Success Stories Explained

• ABM

The Definitive ABM Tool! uSonar Supports ABM Implementation with Comprehensive Master Data

• Digital Marketing

Dark Funnel Marketing: Use Cases for Corporate Data Utilization

• Digital Marketing
• Data Utilization

The Third Logic: How Abduction Transforms Marketing | Strategies for the VUCA Era Using Corporate Data

• New Business Development & Sales Lists

Key Points for Effective Sales Emails in New Business Development (Templates Included)

• CRM/SFA/MA

Common Challenges Before and After Implementing SFA and CRM Systems

• Digital Marketing

A New Era of Digital Marketing: How Will B2B Approaches Change in a Cookie-less World?

• Digital Marketing

What Is the Dark Funnel? Explaining New Challenges in B2B Marketing

• Sales Strategy
• Customer Management & Analysis

5 Typical Challenges in B2B Sales and Recommended Tools to Address Them

• New Business Development & Sales Lists

Identifying Success Factors in Corporate New Business Development Through Common Challenges

• Data Utilization

The Value of Data-Driven Initiatives and Practical Examples

• Data Utilization

Explaining How to Establish a Data Management Environment to Strengthen Competitiveness!