Seminar Report
The 4th DX Forum Accelerated by Data
Keynote by W. Chan Kim
Blue Ocean Strategy: Present and Future

In his lecture, W. Chan Kim provided extensive insights, including the current state of Japanese companies, recommendations on how to develop by adopting a Blue Ocean Strategy, and case studies of individual companies—covering topics not found in his books.
The event included ample time for direct Q&A with W. Chan Kim, who provided real-time answers to specific questions from participants. Attendees were highly inspired by exclusive insights, such as the necessity of continuous implementation of Blue Ocean Strategy rather than a one-time effort, and how these principles can be applied not only to corporate strategy but also to individual career development.

In addition to W. Chan Kim, we were joined by Ryo Sakuda, Senior Executive Officer and CRO of the B2B Business at Uzabase, Inc., who published the book "Pipeline Generation Management: Bright Sales Strategies for Managers" last year.
He delivered a lecture on the concepts and practical methods of Pipeline Generation Management to consistently achieve goals in sales activities, which provided valuable takeaways for many sales executives and managers in attendance.

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