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Product News

Meishi Sonar Evolves Significantly with the Launch of mSonar
- Enhanced Corporate Information and Communication Features for All Departments -

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter referred to as uSonar) is pleased to announce the launch of mSonar, a corporate information and business card management application for enterprises. mSonar is built upon the foundation of our legacy Meishi Sonar, featuring a completely redesigned UI/UX. By further expanding our core strengths in patent, trademark, and corporate registration data, and strengthening communication features such as chat and internal messaging, the service has evolved to support not only sales teams but all departments within an organization. Through the provision of mSonar, we remain committed to supporting the acceleration of your business.

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Background of mSonar Development

As companies across all industries pursue digital transformation (DX), the business practice of digitizing and sharing business card information obtained during sales meetings is becoming increasingly common.
Since the spring of 2021, uSonar has provided Meishi Sonar, which allows users to view detailed information not only for companies they have exchanged business cards with, but also for those they have not yet engaged with. By integrating with CRM/SFA systems to manage sales progress, it has received high praise, particularly from companies advancing their DX initiatives.
Based on our track record with Meishi Sonar, we have undertaken a significant service overhaul.
By further deepening our expertise in corporate data, prioritizing usability for our client companies, and pursuing the utilization of corporate information starting from business cards, we have decided to rebrand the service. We believe it has evolved beyond the scope of mere business card management into a mobile information service that accelerates all aspects of business.
The 'm' in mSonar embodies various concepts, including 'Meishi' (business card), 'Mobile,' and 'Marketing.'

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Key Features of mSonar

1. Expanded Communication Functions
We have enhanced internal calling and chat functions (named: Talk) to enable secure and rapid communication across all departments, including sales. Since call logs for internal extensions are recorded in Talk, returning calls is simple.

2. Enhanced Permission Management by User Attribute
We have expanded features for granular permission settings (named: Parent Sonar, Circle Function) to facilitate easier collaboration between multiple companies, such as group entities, and across multiple departments.

3. Significant Expansion of Corporate Information
- Visual representation of industry maps. Industry report categories expanded from 365 to 400, including reports on notable business models.
- Expansion of commercial and building registries (now including tenant buildings with 4 or more floors in government-designated cities).
- Expansion of patents, utility models, and trademarks (number of cases, registration status, and detailed breakdowns).
- Oya Soichi Bunko (magazine article titles featuring companies).

4. Significantly Improved Performance for Business Card Capture
- Equipped with 'Business Card Detection AI' for high-precision capture of business card information. Enables smartphone photography while holding the card on the go. The function to capture and import up to 6 cards at once has also been improved in accuracy.
*Most business card management apps typically require cards to be placed on a flat surface like a desk for photography.

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