Corporate News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter uSonar) is pleased to announce the launch of mSonar, a corporate information and business card management application for businesses. Based on the conventional Meishi Sonar, mSonar features a significantly revamped UI/UX. By further expanding our core strengths in patent, trademark, and corporate registration data, and enhancing communication features such as chat and internal calls, the service has evolved to be utilized not only by sales teams but by all departments. Through the provision of mSonar, we will continue to support the acceleration of your business.
Background of mSonar Development
As companies across all industries engage in digital transformation (DX), the business practice of digitizing and sharing business card information obtained during meetings has become widespread.
Since the spring of 2021, uSonar has provided Meishi Sonar, which allows users to view detailed information not only on companies with whom they have exchanged business cards, but also on companies with whom they have not yet connected. It has been highly rated, particularly by companies advancing their DX, for its ability to integrate with CRM/SFA systems to manage sales progress.
Based on our track record with Meishi Sonar, we have undertaken a major service overhaul.
By further deepening our expertise in corporate data, prioritizing ease of use for our client companies, and pursuing the utilization of corporate information starting from business cards, we determined that it was time to move beyond the framework of business card management. We decided to introduce a new name for this mobile information service designed to accelerate all aspects of business.
The 'm' in mSonar embodies various concepts, including 'Meishi' (Business Card), 'Mobile', and 'Marketing'.
Key Features of mSonar
1. Expanded Communication Features
We have expanded internal calling and chat functions (named Talk) to enable secure and rapid communication across all departments, including sales. Since the history of incoming and outgoing internal calls is recorded in Talk, returning calls is simple.
2. Enhanced Permission Management by User Attribute
We have expanded the granular permission settings for viewing and other actions to facilitate seamless collaboration across multiple companies, such as group entities, and across various departments (Feature Names: Parent Sonar, Circle Function).
3. Significant Expansion of Corporate Information
• Visual representation of industry maps. Industry report categories expanded from 365 to 400, including reports on notable business models.
• Expansion of commercial and building registries (covering tenant buildings with 4 or more floors in government-designated cities).
• Expansion of patents, utility models, and trademarks (including volume, registration status, and detailed breakdowns).
• Integration with the Oya Soichi Bunko library (article titles from magazines featuring companies).
4. Substantial Improvement in Business Card Capture Performance
• Equipped with "Business Card Detection AI" for high-precision capture of business card information. Enables smartphone scanning while holding the card on the go. Improved accuracy for the feature that captures up to 6 cards at once.
*Most business card management apps typically require cards to be placed on a flat surface like a desk for scanning.
