Corporate News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter referred to as uSonar) will host the 3rd Data-Driven DX Forum in October at the Imperial Hotel in Tokyo, featuring Professor Philip Kotler, known as the father of modern marketing, as the keynote speaker (by invitation only).
This will be Professor Kotler's first lecture for a Japanese audience since June 2024, and it will be a unique session focused on B2B. *This event is now fully booked.
https://usonar.co.jp/seminar/20251001_1524.html
About This Event
For the 3rd installment of the Data-Driven DX Forum hosted by uSonar, we are honored to welcome Professor Philip Kotler, the father of modern marketing, who will be joining us from the United States.
In Part 1, Professor Kotler will deliver a lecture via a live online connection and will also address questions from the attendees.
This will be a unique lecture focused on B2B marketing (simultaneous interpretation will be provided, allowing you to listen to the lecture in Japanese).
Part 2 will feature a panel discussion with representatives from companies that have implemented uSonar services.
The venue is the Peacock Room at the Imperial Hotel. Following Professor Kotler's lecture, attendees will have the opportunity to network with other participating companies while enjoying a course meal.
[Special Keynote]
Professor Philip Kotler
Theme: Marketing 5.0 Focusing on B2B Marketing
"Marketing 5.0 focusing on B2B marketing"
Lecture Title: New Developments in B2B Marketing
[Biography of Professor Philip Kotler]
S.C. Johnson & Son Distinguished Professor of International Marketing (Emeritus) at the Kellogg School of Management, Northwestern University, USA.
He earned his Master's degree in Economics from the University of Chicago in 1953 and his Ph.D. in Economics from MIT in 1956. He has received honorary doctoral degrees from 22 universities, authored 80 books, and contributed articles to 150 professional journals. He provides consulting services to numerous companies and lectures worldwide. He is widely recognized as the father of modern marketing.
Date and Venue
• Wednesday, October 1, 2025
• Kujaku Room, Imperial Hotel Tokyo, 1-1-1 Uchisaiwaicho, Chiyoda-ku, Tokyo
Event Attendance Information
• Target Audience: B2B Companies (Executives Only)
• This is an invitation-only event. Capacity is limited to 200 guests (maximum of two representatives per company).
* If applications exceed capacity, a lottery system may be implemented.
* Admission is restricted to invited guests only.
* Please note that event details and lecture content are subject to change without prior notice.
Inquiries
Public Relations Department, uSonar Co., Ltd. (Hiyama/Sawada)
Email: ir@usonar.co.jp
