Company News
Landscape Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Katsuhito Nagatake; hereinafter "Landscape") announces that its proprietary "LBC," Japan's largest corporate master data covering 8.2 million locations, began functional integration on March 20 with "ferret One," an all-in-one marketing tool provided by Basic Inc. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Masaru Akiyama; hereinafter "Basic").
Through this integration, a feature has been added to the "Inquiry List" of Basic's "ferret One" to display corporate names based on IP addresses, enabling the identification of companies to which users frequently visiting the website belong*1. Furthermore, the addition of a feature to view visit counts by IP address and corporate name*1 on the "Report Screen" allows for the consideration and implementation of strategies on a per-company basis, creating an environment that facilitates ABM*2 for customers*1.
■ Integration Overview
| Target Users | ferret One Users of: • Standard Plan (200,000 JPY per month) • Professional Plan (350,000 JPY per month) |
| Function | • View company names based on IP addresses in the "Inquiry List"*1 • View visit counts by IP address and company name*1 in the "Report Screen" |
*1 Limited to company names linked to IP address data held by LBC
*2 Abbreviation for Account-Based Marketing. A marketing approach that defines specific target companies or organizations (accounts) to execute marketing activities.
"ferret One" is an all-in-one marketing tool designed with the concept of "Streamlining B2B Marketing Operations." It provides essential functions for B2B web page operations, including a CMS for web page creation, access analysis, email distribution, and form creation. Since its launch in 2016, it has been adopted by over 300 companies.
https://ferret-one.com/
This is a corporate master database constructed by Landscape, assigning an 11-digit management code to approximately 8.2 million business locations across Japan. "LBC" allows for the identification of not only corporate attributes such as corporate numbers, industry types, and sales scale, but also corporate hierarchies, including parent-subsidiary relationships and headquarters-branch office relationships, through its unique corporate code system.
https://usonar.co.jp/service/lbc/
Landscape and Basic will continue to support customers' sales activities by promoting ABM through the utilization of corporate data and the optimization of marketing environments.
Basic Inc. is a technology company that develops internet businesses in the web marketing and media sectors under the mission of "Solving All Problems in Society." To address the lack of knowledge and resources in web marketing faced by small and medium-sized enterprises, the company provides the all-in-one marketing tool "ferret One," the web marketing media "ferret," the form creation and management tool "formrun," and media businesses such as "Franchise Hikaku Net" and "Ryugaku Kuraberu," which provide better matching opportunities between businesses and consumers.
https://basicinc.jp/
Company Name: Basic Inc.
Representative Director: Masaru Akiyama
Address: 1F Ichibancho MS Building, 17-6 Ichibancho, Chiyoda-ku, Tokyo 102-0082
Established: March 2004
Capital: 360.6 million JPY
Number of Employees: 147 (as of the end of January 2019)
Business: Web Marketing Business, Media Business, etc.
※Company names and product names mentioned are trademarks or registered trademarks of their respective companies.
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