Phone Appli and Landscape Announce Strategic Partnership
— Providing "Super Data Matching via LBC" in PhoneAppli for Salesforce to Dramatically Improve Business Card Utilization —
Realizing Corporate and Office Data Matching Based on Japan's Largest Corporate Master Database, "LBC"

Phone Appli (Headquarters: Minato-ku, Tokyo; President: Yosuke Ishihara; hereinafter "Phone Appli") and Landscape Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President: Nami Fukutomi; hereinafter "Landscape") will release a new feature, "Super Data Matching via LBC," in the first quarter of 2019 (January–March 2019). This feature, integrated into the business card management functionality of PhoneAppli for Salesforce, will significantly improve the accuracy and flexibility of matching client company information by leveraging "LBC (Linkage Business Code)," Japan's largest corporate master database provided by Landscape.

[Image of "Super Data Matching via LBC"]

In business card management solutions, managing client company information based on digitized business card data is crucial for subsequent data utilization. However, conventional matching methods based on company names often face challenges such as incorrect company names (e.g., capitalization errors), discrepancies between information on business cards and official company names, and the existence of multiple companies with the same name. These issues prevent accurate matching, leading to increased data inaccuracies and time-consuming manual corrections.

The "Super Data Matching via LBC" feature being released today allows for matching based on corporate codes rather than just company names. By assigning corporate codes from Landscape's "LBC"—the largest corporate master database in Japan (covering approximately 8.2 million locations)—to information digitized via OCR or operator entry, users can register this data into Salesforce contact information with high precision.

This feature provides the following benefits to our customers:
(1) Prevents misidentification caused by variations in company names or companies with identical names, improving the accuracy of client data matching.
(2) Enables the association of business contacts (individual information) with specific branch offices or locations, rather than just the headquarters.
(3) Allows for further sales and marketing support by utilizing accumulated corporate codes through solutions and services such as the customer data integration solution "uSonar" and data cleansing services provided by Landscape.

As a Salesforce-based web phonebook, this solution allows you to manage all internal and external contacts using Salesforce. It integrates communication tools such as phone, email, and chat, along with business card management, and is available for a monthly fee of 300 JPY per user on both PC and mobile devices.

This is a corporate master database built by Landscape that assigns an 11-digit management code to business locations across Japan (approximately 8.2 million locations). "LBC" allows for the understanding of not only corporate attributes such as corporate numbers, industry types, and sales scale, but also corporate hierarchies, including parent-subsidiary relationships and headquarters-branch office relationships, through its corporate code system.
https://usonar.co.jp/service/lbc/

Phone Appli operates under the vision of being the "No. 1 Communication Reform Company" and sells "Renraku Toreru-kun," a web phonebook application that has held the No. 1 domestic market share for five consecutive years. We aim to transform communication methods, help our customers reform their corporate culture, and enhance their corporate value.

*Company names and product names mentioned are trademarks or registered trademarks of their respective companies.