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Product News

MediaLink's Web Engagement Tool "sinclo" Integrates with
Landscape's "LBC," Japan's Largest Corporate Master Database
~ Launching Chatbots to Enable Account-Based Marketing (ABM) ~

MediaLink, Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Atsushi Matsumoto; hereinafter "MediaLink"), which develops system solutions specializing in business communication, and Landscape Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President and CEO: Nami Fukutomi; hereinafter "Landscape"), which provides database marketing support, are pleased to announce that MediaLink's next-generation web engagement tool "sinclo" and Landscape's "LBC," Japan's largest corporate master database, have begun integration as of January 1, 2018.

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Through this integration, by linking with the "LBC" corporate master database held by Landscape within the "sinclo" real-time monitor (*) and access history screen, it becomes possible to identify the companies (or organizations) of site visitors and visualize highly accurate corporate data.

This real-time monitor function allows B2B companies, which are increasingly focusing on Account-Based Marketing (ABM), to determine how many of their site visitors belong to their pre-selected target companies (accounts).
(*) Real-time monitor: A function that visualizes real-time visitor information on your company's website.

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■ Future Outlook
In the future, we plan to provide a feature that allows for the customization of chatbot interactions based on corporate attributes (such as revenue, number of employees, region, and industry). By enabling these attributes as conditions in the chatbot settings, the chatbot will be able to automatically adjust its messaging according to the visitor's corporate profile.



< About the Next-Generation Web Engagement Tool "sinclo" >
sinclo is a web engagement tool developed in-house by MediaLink, a contact center system manufacturer, leveraging years of technical expertise and know-how. (Patented: Patent No. 6040388)
It enables sales and support on websites that feel as personal as face-to-face interactions, despite being non-face-to-face.
https://sinclo.medialink-ml.co.jp/lp/

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< About the Corporate Master Database "LBC" >
LBC is a corporate master database constructed by Landscape, assigning an 11-digit management code to approximately 8.2 million business locations across Japan. "LBC" not only includes corporate attributes such as corporate numbers, industry, revenue scale, and IP addresses, but also allows for the understanding of corporate hierarchies, including capital relationships between parent and subsidiary companies and headquarters-branch relationships, through its corporate code system. Therefore, by matching IP addresses obtained during web browsing with "LBC," it enables web log analysis utilizing corporate attributes and the extraction of promising sales leads.
https://usonar.co.jp/service/lbc/

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< About MediaLink, Inc. >
MediaLink, Inc. provides total solutions ranging from consulting, design, and manufacturing to operation support and maintenance services for various systems, including system solutions specializing in business communication such as web engagement tools and contact center systems (CTI solutions). Because we deeply understand the nature of "business communication," we are confident in providing web engagement tools that deliver genuine results.

Company Name MediaLink, Inc.
Address PMO Tamachi 5F, 5-31-17 Shiba, Minato-ku, Tokyo 108-0014
Representative Atsushi Matsumoto, Representative Director
Established July 2009
Capital 20,000,000 JPY
Business Description Operations related to call center systems, software products and computer systems, information and communication systems and networks, agency services for fixed-line and mobile phone services, internet-related services, and others.
URL https://www.medialink-ml.co.jp/


* All company names and product names mentioned are trademarks or registered trademarks of their respective companies.

* Click here to download the IP transfer service materials.

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