Product News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi) is pleased to announce the implementation of the "Organizational Overview" feature in our corporate information and business card management application, mSonar*1.
The "Organizational Overview" feature utilizes our patented technology*2 for the integration, structuring, and visualization of business card information and corporate data. This allows users to identify "who to approach next" and other key insights.
This patent covers the identification of unowned business cards or "white space" within departments and job titles, and any similar expressions are subject to the scope of this patent.
Background of This Implementation
In recent years, there has been an increasing emphasis on sales strategies that involve identifying key decision-makers and departments, and determining the next point of contact based on existing relationships.
To meet these needs, we have developed a feature that leverages Japan's largest corporate database, LBC*3, and our patented technology to support the visualization of corporate organizations, the organization of existing company touchpoints, and the identification of unapproached organizations and target areas.
Features of the Organizational Overview
This feature displays departments and job titles in a tree format, allowing users to check touchpoints with their company (i.e., whether business cards have been exchanged) at a glance.
Users can visually identify unapproached departments and job levels (white space) to quickly determine their next actions.
Open mSonar (GuideSonar) -> "Company" Tab -> "Company Details" Screen -> "Organizational Overview"
By tapping on a department, you can view the organizational hierarchy, display the names of individuals within the department, color-code whether a business card has already been received, and view the percentage of touchpoints established within that department.
*This feature will be released first on the PC browser version, GuideSonar, and subsequently implemented in mSonar.
*1: About the Corporate Information & Business Card Management App "mSonar"
With the tagline "Understand Corporate Data in the Palm of Your Hand," this is an "evolved version of a business card management app" equipped with Japan's largest corporate database. It consolidates rapid business information flow—from corporate research and business card management to internal communication—into a single smartphone app. When you scan a business card with your smartphone or scanner, it is instantly digitized and linked to the corresponding corporate data. Beyond checking information available on business cards, it integrates with CRM/SFA systems and includes chat and extension functions, eliminating the need to switch between different apps. A PC browser version, "GuideSonar," is also available.
https://usonar.co.jp/content/msonar/
*2: About the Patent for Integration, Structuring, and Visualization of Corporate Data
uSonar holds its own patents for technology that integrates business card information with corporate data, such as LBC, across uSonar services, including the corporate information and business card management app "mSonar."
https://usonar.co.jp/news/20260331_1718.html
*3: About the Corporate Database "LBC"
LBC is Japan's largest corporate database, independently built by uSonar. (Japan's largest: based on our internal research as of March 31, 2026.)
We assign an 11-digit management code to approximately 12.5 million business locations across Japan. It maintains attribute information such as corporate numbers, industry, sales scale, capital affiliation, and headquarters/branch relationships, enabling a comprehensive grasp of nationwide scale and affiliation structures. It covers a wide range of data, from offline sources like commercial registries to online corporate information, integrating and accumulating over 120 items of information.
uSonar Co., Ltd. Public Relations (Hiyama/Takahashi)
Email: pr@usonar.co.jp
