uSonar Launches New PLANSonar CM Featuring Ryoko Kobayashi as Sales Manager
~ Finding High-Potential Prospects with Japan's Largest Extended Intent Data ~

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter referred to as uSonar) has released a new CM featuring actor Ryoko Kobayashi as a sales manager.
The commercial comically depicts how the new features of the business strategy platform PLANSonar, "Interest Signal" and "Interest Sign," streamline the process of finding sales prospects.
This CM will be broadcast sequentially on television, in taxis, and on YouTube.

uSonar Co., Ltd. is a data marketing support company established in 1990. In July 2022, the company changed its name from Landscape to uSonar and launched a CM campaign in October of the same year to communicate its new brand message.
This latest installment, "PLANSonar: Super Astronomical Telescope Edition," is the fifth in the series featuring Ryoko Kobayashi as the sales manager.
Ms. Kobayashi gained significant attention this year for her role as "Senior Kubota," Japan's first female lawyer, in the NHK serial television drama "Tora ni Tsubasa." She is also active as the owner of the agri-welfare startup AGRIKO Co., Ltd., making her the perfect brand ambassador for our B2B services.

The business strategy platform PLANSonar is built on LBC, Japan's largest corporate database, and serves as a tool to help companies advance their market and sales strategies.
We have integrated Japan's first AI-extended intent data, "Interest Sign," and "Interest Signal," which allows users to create target company lists using custom keywords. These features enable the identification of high-potential prospects and improve the efficiency of sales activities.

• Interest Signal: Identify corporate purchasing intent in real-time using custom keywords.
• Interest Sign: Uses AI to extend Interest Signal data, generating high-precision target lists based on region and corporate attributes.

For More Information:

• Press Release for Interest Signal and Interest Sign: https://usonar.co.jp/news/20241220_1340.html
• Details of PLANSonar: https://usonar.co.jp/content/plansonar

On the rooftop of an office building, a manager and their subordinate struggle to find sales prospects using binoculars.
Sales Manager Kobayashi approaches them and offers a discreet piece of advice: "You are missing out if you only look at corporate IP addresses." The tool she recommends to solve this is...

The commercial comically depicts the process of identifying "high-potential companies" by leveraging the "Interest Signals" and "Interest Sign" features of PLANSonar, a management strategy platform based on the latest technology and data.

• Ryoko Kobayashi, 35 years old, born in Tokyo. Affiliated with Sticker Inc.
After debuting as a child actor, she gained prominence as an exclusive model for "Nicola" and was selected as the heroine for the drama "Maou" (TBS).
In recent years, she has appeared in numerous dramas and films, including the NHK serial television novel "Tora ni Tsubasa."
Alongside her acting career, she has been involved in agriculture since 2014 and founded AGRIKO Co., Ltd. in 2021. She is a certified "Agriculture-Welfare Collaboration Technical Supporter" by the Ministry of Agriculture, Forestry and Fisheries, and manages "AGRIKO FARM," a circular agriculture-welfare collaboration farm that is friendly to both the natural environment and people, while also developing art projects.
Furthermore, she is expanding her career through parallel activities, including appearances on news programs and serving as a radio navigator.
https://sticker-inc.com/artist/ryoko-kobayashi/

• Television, Taxi, YouTube, etc.
• CM Video Special Site https://usonar.co.jp/cm-movie.html
• Our YouTube Channel https://www.youtube.com/@uSonar_LBC

* Largest number of corporate headquarters and branch office location data in Japan (Based on our own research as of 2024/12/20)

Contact Information for This Inquiry:
uSonar Co., Ltd. Public Relations (Hiyama/Sawada)
Email: ir@usonar.co.jp