uSonar Releases New PLANSonar CM Featuring Ryoko Kobayashi as Sales Manager
~ Finding High-Potential Prospects with Japan's Largest Extended Intent Data ~

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter "uSonar") has released a new CM featuring actor Ryoko Kobayashi as a sales manager.
The commercial comically depicts how the new "Interest Signal" and "Interest Sign" features of the business strategy platform "PLANSonar" streamline the process of identifying sales prospects.
This CM will be aired sequentially on television, in taxis, and on YouTube.

uSonar Co., Ltd. is a data marketing support company established in 1990. In July 2022, the company changed its name from "Landscape" to "uSonar" and launched a CM campaign in October of the same year to communicate its new brand message.
This "PLANSonar: Super Astronomical Telescope" edition is the fifth installment in the series featuring Ryoko Kobayashi as the sales manager.
Ms. Kobayashi gained significant attention this year for her role as "Senior Kubota," Japan's first female lawyer, in the NHK serial television drama "Tiger and Wings." She is also active as the owner of the agri-welfare startup "AGRIKO Co., Ltd.," making her the perfect CM character for our B2B service provider.

The business strategy platform "PLANSonar" is a tool designed to facilitate corporate market and sales strategies, built upon "LBC," Japan's largest corporate database.
We have integrated "Interest Sign," Japan's first AI-extended intent data, and "Interest Signal," which allows users to create target company lists using custom keywords, into PLANSonar. This enables the identification of "high-potential prospects" and improves the efficiency of sales activities.

• Interest Signal: Identify corporate purchasing intent in real-time using arbitrary keywords.
• Interest Sign: Uses AI to extend Interest Signal data, generating high-precision target lists based on region and corporate attributes.

Click Here for More Details:

• Press Release for Interest Signals and Interest Sign: https://usonar.co.jp/news/20241220_1340.html
• Details of PLANSonar: https://usonar.co.jp/content/plansonar

A rooftop in a business district. A manager and their subordinate are struggling to find sales leads using binoculars.
Sales Manager Kobayashi approaches them and whispers, "You are missing out if you only look at corporate IP addresses." The tool she recommends to solve this is...

The commercial comically depicts the process of identifying "high-potential companies" by utilizing the "Interest Signals" and "Interest Sign" features of PLANSonar, a management strategy platform based on the latest technology and data.

• Ryoko Kobayashi, 35 years old, born in Tokyo. Affiliated with Sticker Inc.
After debuting as a child actor, she gained prominence as an exclusive model for "Nicola" and was selected as the heroine for the drama "Maou" (TBS).
In recent years, she has appeared in numerous dramas and films, including the NHK serial television novel "Tora ni Tsubasa."
Alongside her acting career, she has been involved in agriculture since 2014 and founded AGRIKO Co., Ltd. in 2021. She is a certified "Agriculture-Welfare Collaboration Technical Supporter" by the Ministry of Agriculture, Forestry and Fisheries, and manages "AGRIKO FARM," a circular agriculture-welfare collaboration farm that is friendly to the natural environment and people, while also developing art projects.
Furthermore, she is expanding her career as a multi-hyphenate, appearing on news programs and working as a radio navigator.
https://sticker-inc.com/artist/Ryoko-Kobayashi/

• Television, Taxi, YouTube, etc.
• CM Video Special Site https://usonar.co.jp/cm-movie.html
• Our YouTube Channel https://www.youtube.com/@uSonar_LBC

* Largest in Japan in terms of the number of corporate headquarters and branch office location data held (Based on our own research as of 2024/12/20)

Media Inquiries:
uSonar Co., Ltd. Public Relations (Hiyama / Sawada)
Email: ir@usonar.co.jp