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Corporate News

uSonar, Symphony Marketing, and Salesforce Japan Joint Seminar
~ June 26: A Comprehensive Discussion on the Pitfalls of ABM Strategy ~

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter "uSonar") is pleased to announce that it will host an online seminar on Wednesday, June 26, in collaboration with Symphony Marketing Inc. and Salesforce Japan Co., Ltd.
The speakers will include Ichiro Niwayama, President and CEO of Symphony Marketing Inc.; Ryotaro Konishi, Partner Account Manager at Salesforce Japan Co., Ltd.; and Masashi Yuasa, Executive Officer of the Sales Division at uSonar.
More companies are considering and implementing ABM strategies to maximize revenue from target accounts. Implementing ABM requires the integration of company-wide customer data and seamless collaboration between marketing and sales. In this seminar, we will discuss the challenges and solutions for implementing ABM, which has become a mainstream B2B strategy, while sharing practical case studies.
We look forward to your participation.
ABM_Image.png• Registration for Participation
https://usonar.co.jp/seminar/20240626_640.html?ref=meta

Seminar Theme and Overview

The Pitfalls of ABM Strategy: Key Data Management Insights Practiced Only by Successful Companies

• Date and Time
Wednesday, June 26, 2024, 14:00 – 15:00

- Recommended For
Those who want to implement ABM strategies and increase revenue from target companies
Those who want to practice ABM strategies but do not know where to start
Those who want to establish efficient sales methods centered on data

- Speakers

President and Representative Director, Symphony Marketing, Inc.
Ichiro Niwayama
Mr. Niwayama.png
Born in 1962, graduated from Chuo University. Established Symphony Marketing, Inc. in September 1990. Has led numerous marketing projects, including database marketing consulting and internet business. In 1997, launched Japan's first marketing outsourcing business focused on B2B. Provides domestic and international marketing and sales outsourcing services and training services, primarily to major companies in industries such as manufacturing, IT, construction, services, and distribution. IDN Board Member. Visiting Professor at Chuo Graduate School of Strategic Management. Lecturer at WASEDA NEO, Waseda University.
https://www.symphony-marketing.co.jp/

Salesforce Japan Co., Ltd., Alliance Division
AppExchange Alliance Department, Partner Account Manager
Ryotaro Konishi
Mr. Konishi.png
Joined Salesforce Japan Co., Ltd. in 2019. In the Alliance Division, he is engaged in sales promotion and product development collaborations with domestic technology companies to strengthen and expand the Salesforce AppExchange ecosystem.

Executive Officer, DX Group, Sales Division, uSonar Co., Ltd.
Masashi Yuasa
Yuasa.jpg
Joined uSonar Co., Ltd. in 2005. For over 15 years, he has been engaged in solving various business challenges through corporate sales. He also speaks at various seminars and events regarding the construction, maintenance, and utilization of customer databases, which serve as the foundation for B2B marketing. Appointed as Executive Officer of the DX Group, Sales Division, in October 2018.

- Delivery Format
Online (via Zoom)

- Registration (Free)
Please register via the link below
https://usonar.co.jp/en/seminar/20240626_640.html?ref=meta

Contact Information:
Public Relations, uSonar Co., Ltd.
Email: ir@usonar.co.jp

For Urgent Inquiries, Please Call Us03-5388-7000Reception Hours: 10:00 AM - 5:00 PM (Closed on Weekends and Holidays)

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