Corporate News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Nami Fukutomi, Chairperson and Representative Director; Katsuhito Nagatake, President and Representative Director; hereinafter referred to as uSonar) is pleased to announce that it will host an online seminar on Wednesday, June 26, co-hosted by Symphony Marketing, Inc. and Salesforce Japan Co., Ltd.
The speakers will include Ichiro Niwayama, President and Representative Director of Symphony Marketing, Inc.; Ryotaro Konishi, Partner Account Manager at Salesforce Japan Co., Ltd.; and Masafumi Yuasa, Executive Officer of the Sales Division at uSonar.
More companies are considering and implementing ABM strategies to maximize revenue from target accounts. Implementing ABM requires the integration of company-wide customer information and the alignment of marketing and sales. In this seminar, we will introduce the challenges and solutions for implementing ABM, which is becoming a mainstream B2B strategy, while sharing practical case studies.
We look forward to your registration.
• Registration for Viewing
https://usonar.co.jp/seminar/20240626_640.html?ref=meta
Seminar Theme and Overview
Pitfalls of ABM Strategy: The Key Points of Data Management Practiced Only by Successful Companies
• Date and Time
Wednesday, June 26, 2024, 14:00–15:00
• Recommended For
Those who want to adopt an ABM strategy to increase revenue from target accounts
Those who want to implement an ABM strategy but do not know where to start
Those who want to establish efficient sales methods centered on data
• Speakers
President and Representative Director, Symphony Marketing, Inc.
Ichiro Niwayama
<Biography>
Born in 1962, graduated from Chuo University. Established Symphony Marketing, Inc. in September 1990. He has managed numerous marketing projects, including database marketing consulting and internet business. In 1997, he launched Japan's first marketing outsourcing business focused on B2B. He provides marketing and sales outsourcing services and training services to major companies in various industries, including manufacturing, IT, construction, services, and distribution, both domestically and internationally. Director of IDN. Visiting Professor at Chuo Graduate School of Strategic Management. Lecturer at WASEDA NEO, Waseda University.
https://www.symphony-marketing.co.jp/
Salesforce Japan Co., Ltd., Alliance Division
AppExchange Alliance Department, Partner Account Manager
Ryotaro Konishi
<Biography>
Joined Salesforce Japan Co., Ltd. in 2019. In the Alliance Division, he is engaged in collaboration with domestic technology companies on sales promotion and product development to strengthen and expand the Salesforce AppExchange ecosystem.
uSonar Co., Ltd., Sales Division, DX Group, Executive Officer
Masafumi Yuasa
<Biography>
Joined uSonar Co., Ltd. in 2005. For over 15 years, he has been engaged in solving various business challenges as a corporate sales professional. He also speaks at various seminars and events regarding the key points of building, maintaining, and utilizing customer databases, which serve as the foundation for B2B marketing. Appointed Executive Officer of the Sales Division DX Group in October 2018.
• Format
Online (via Zoom)
• Registration for Viewing (Free)
Please register via the link below
https://usonar.co.jp/seminar/20240626_640.html?ref=meta
Inquiries Regarding This Matter:
uSonar Co., Ltd. Public Relations
Email: ir@usonar.co.jp
