uSonar Sponsors the "Sales Strategy" Comprehensive Review Event Hosted by Bungeishunju
~ Featuring a Presentation Titled "DX Challenges Companies Face: Corporate Characteristic Data That Empowers Frontline Teams" ~

uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake; hereinafter "uSonar") is pleased to announce its sponsorship and participation in the business conference "Sales Strategy" Comprehensive Review, hosted by Bungeishunju on March 25th, themed "Transforming Talent, Organization, and Digital for 2024 to Achieve Overwhelming Sales Results."
This seminar will be held in a hybrid format, both at a venue in Akasaka, Tokyo, and via live stream. We invite you to register.

At this conference, uSonar will join other industry leaders, including experts in sales transformation such as Mr. Nobuhiro Yokoyama and Mr. Koichi Takahashi, as well as representatives from Salesforce Japan and Sansan. uSonar President Katsuhito Nagatake will deliver a presentation titled "DX Challenges Companies Face: Leveraging Corporate Characteristic Data to Empower Frontline Teams."

"DX Challenges Companies Face: Leveraging Corporate Characteristic Data to Empower Frontline Teams"
Years have passed since the call for DX promotion began, yet many companies still struggle to make the progress they desire.
In this session, Katsuhito Nagatake, President of uSonar Co., Ltd., who has been dedicated to the utilization of corporate databases for over 20 years, will discuss the common challenges in DX promotion faced by various companies and how leveraging a corporate database can serve as a solution.

・Speaker Introduction

Biography: Katsuhito Nagatake, President, uSonar Co., Ltd.
Joined uSonar Co., Ltd. as a new graduate in 2000.
After serving in roles such as Sales Planning, he was appointed Executive Officer of the Sales Division Planning Group in July 2014.
Appointed President in February 2019 (current position).
Since becoming President, he has also been driving the management of the entire Sales Division, as well as Customer Success and Marketing projects.

・Presentation Date and Time
March 25, 2024 (Mon) 15:10 – 15:40

- Participation
Free

- Venue
Akasaka Intercity Conference 3F, 301
(Akasaka Intercity AIR 3F, 1-8-1 Akasaka, Minato-ku, Tokyo)
*Attendee benefits available
*Online participation also available

- Capacity
In-person: 80 attendees, Online: 500+ attendees

- Registration
Please register via the link below.
https://bunshun.jp/articles/-/68911

- 13:00 - 13:50 Keynote Speech
"Comprehensive Review of 2024 Sales Strategy"
- Pre-material Management, Organizational Reform, and Talent Development for Guaranteed Achievement -
Mr. Nobuhiro Yokoyama, President and Representative Director, Atax Sales Associates Co., Ltd.

- 13:50 - 14:20 Problem-Solving Session 1
"Where Should You Start with Sales DX?"
Mr. Wataru Hisanaga, Chief Product Marketing Manager, Sansan, Inc.

- 14:30 - 15:10 Special Session 1
"Undefeated Sales": The Essence of Building a Sales Organization That Always Delivers Results
- How Data Utilization and Dialogue to Win Close Contests Strengthen the Organization -
Mr. Koichi Takahashi, Representative Director, TORiX Inc.

- 15:10 - 15:40 Problem-Solving Session 2
DX Challenges That Companies Often Encounter.
Utilizing Corporate Characteristic Data to Empower Frontline Teams
Katsuhito Nagatake, President and Representative Director, uSonar Co., Ltd.

- 15:50 - 16:20 Problem-Solving Session 3
"How to Formulate and Execute Sales Strategies"
Mr. Daisuke Yasuda, Senior Executive Officer, Commercial Sales Division, Salesforce Japan Co., Ltd.

• 16:20 – 17:00 Special Lecture 2
"Scientific Sales Techniques to Control Results"
– Considering the Ideals and Realities of B2B Sales Through Six Questions –
Masaya Imai, Company CMO and Executive Officer, Sales Company, Celebrix, Inc.
Director of Celebrix Sales Research Institute and Sales Evangelist

"Sales Strategy" Comprehensive Review is a hybrid seminar hosted by Bungeishunju Ltd., featuring both in-person attendance and online streaming.
Focusing on "Transforming Sales Talent, Organizations, and Digital for 2024 to Achieve Overwhelming Results," this event examines cutting-edge B2B sales DX initiatives, sales talent development, and the ideal state of organizational sales to explore the further potential of the sales profession.
The event will feature keynote speeches from distinguished guests, including Mr. Takahashi, author of numerous books on sales enhancement such as "Undefeated Sales: 3 Questions and 4 Strengths," and Mr. Imai, author of "Sales is: Scientific Sales Techniques to Control Results."

Contact Information Regarding This Matter
Public Relations, uSonar Co., Ltd.
Email: ir@usonar.co.jp