Corporate News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake), which supports corporate DX, sales, and marketing through its database, is pleased to announce the production of a new commercial featuring the key message, "Sales, for the Data Generation." We aim to increase awareness of the "uSonar" brand among business professionals and convey the new vision of sales that uSonar proposes. The commercial features rising actors Yumemi Ishida and Yuka Nakajima in their first co-starring role as sales professionals. Starting Monday, October 3, the commercial will be broadcast on taxi and office elevator digital signage networks nationwide. We hope you look forward to it.
■ Company Introduction and Background of CM Production
We are a provider of corporate databases. By integrating our database with those of our client companies, we support the resolution of challenges in areas such as DX, sales, and marketing. Following the adoption of our flagship service name, "uSonar," as our company name this past July, we planned our first commercial to increase public awareness of our company name and logo.
Do you have an image of sales requiring guts and physical stamina? We believe that sales require data. We have received numerous testimonials from companies that have implemented our services, stating that their sales efficiency has been completely transformed. Because sales will remain vital in the future, we want to support the future of all sales professionals, regardless of generation or gender. We have incorporated this sentiment into the message, "Sales, for the Data Generation."
■ Story
A business district. Two female sales professionals touch up their makeup in a taxi. They walk with confidence and smiles. A businessman turns around, wondering why they are so confident. From the elevator to the hallway and the presentation room, the two shine as the vast ocean of data held by uSonar spreads out behind them. uSonar. Connect your proprietary data to achieve results. One of Japan's largest databases, capable of identifying data down to the office unit level. In the final scene, along with the copy "Sales, for the Data Generation," the two deliver an impressive closing line.
■ Main Cast
・ Senior Sales Representative: Yumemi Ishida. Affiliated with Amuse. 22 years old, from Fukuoka Prefecture. Special Skill: Rhythmic gymnastics. Began her professional acting career in 2021. Currently active in modeling, commercials, television dramas, films, and stage productions. https://www.amuse.co.jp/artist/A8909/index.html
・ Junior Sales Representative: Yuka Nakashima. Affiliated with Hirata Office. 23 years old, from Aichi Prefecture. Special Skill: Figure skating. Widely active in magazine modeling, films, music videos, and commercials. https://www.hirata-office.jp/talent_profile/woman/nakashima_yuuka.html
■ Broadcast Channels
・ Taxi Signage / Elevator Signage: Starting October 3rd
uSonar will continue to support our customers' digital transformation and data-driven sales and marketing initiatives.
