Corporate News
uSonar Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Chairman: Nami Fukutomi; President: Katsuhito Nagatake), which supports corporate DX and sales marketing through databases, is pleased to announce the production of a new commercial with the key message, "Sales, to the Data Generation." We aim to increase awareness of the "uSonar" brand among business professionals and convey the new vision of sales that uSonar proposes through this message. The commercial features rising actors Yumemi Ishida and Yuka Nakashima, who are co-starring for the first time as female sales professionals. It will be broadcast on taxi signage and office building elevator signage nationwide starting Monday, October 3. Please look forward to it.
■ Company Introduction and Background of CM Production
We are a provider of corporate databases. By connecting our database with those of our client companies, we support the resolution of challenges in DX, sales, and marketing. Following the adoption of our flagship service name, "uSonar," as our company name this past July, we planned our first commercial to increase awareness of our company name and logo among the public.
Do you have an image of sales requiring guts and physical stamina? We believe that sales require data. We have received numerous comments from companies that have implemented our services stating that their sales efficiency has changed dramatically. Because sales will remain important in the future, we want to support the future of all sales professionals, regardless of generation or gender. We have incorporated this sentiment into the message, "Sales, to the Data Generation."
■ Story
A business district. Two female sales professionals touch up their makeup inside a taxi. They walk with smiles, exuding a sense of composure. A businessman looks back, wondering why they are so confident. From the elevator to the hallway and the presentation room, the vast sea of data held by uSonar spreads out behind the two as they shine. uSonar. Connect your proprietary data and lead to results. One of Japan's largest databases, capable of identifying data down to the office unit. In the final scene, the impressive catchphrase is delivered by the two, accompanied by the copy, "Sales, to the Data Generation."
■ Main Cast
- Senior Sales Professional: Yumemi Ishida. Affiliated with Amuse. 22 years old, from Fukuoka Prefecture. Special skill: Rhythmic gymnastics. Began her career as an actor in 2021. Active in modeling, commercials, television dramas, movies, and stage productions.https://www.amuse.co.jp/artist/A8909/index.html
- Junior Sales Professional: Yuka Nakashima. Affiliated with Hirata Office. 23 years old, from Aichi Prefecture. Special skill: Figure skating. Widely active in magazine modeling, movies, music videos, and commercials.https://www.hirata-office.jp/talent_profile/woman/nakashima_yuuka.html
■ Broadcast Channels
- Taxi Signage / Elevator Signage: From October 3
uSonar will continue to support our customers' DX initiatives and data-driven sales and marketing efforts.
