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What You Will Learn from This Resource
- Challenges Faced by Companies Implementing Salesforce
- Methods for Effective Utilization and Adoption of Salesforce
- Methods for Making Salesforce Data Ready for Analysis
- Case Studies of uSonar Integrated with Salesforce

Document Overview
uSonar, which features Japan's largest corporate database of 12.5 million business locations, maximizes results by contributing to both offensive (customer acquisition) and defensive (customer management) sales activities.
This document introduces the capabilities achieved by integrating uSonar with Salesforce.
Document Contents
- The Role of Corporate Databases
- Data Utilization for Achieving ABM
- Corporate Data (uSonar) × Salesforce Integration
- Data Cleansing and Maintenance of Customer Data (Accounts and Leads)
- Improvement of Analysis Axes and Accuracy / Enhancement of Strategy and Initiative Quality (Dashboard)
- Promotion of Sales and Marketing Activities
- Use Cases
- Customer Testimonials
Recommended for Those Who
Want to understand the potential challenges that may arise when using Salesforce
Want to utilize Salesforce more effectively and ensure its adoption
Feel that their Salesforce utilization is not yet on track
